Hourigan is a fully-integrated construction and development firm based in Richmond. Hourigan applies innovative approaches to the process and the project to execute work at the highest possible level while also building and maintaining a high-value, collaborative partnership.
Hourigan wants to create a self-service dashboard that can be accessed 24/7 by their clients, while moving away from their weekly pdf dashboard, to create a faster and more responsive avenue of communication. The team will determine the desired KPIs needed for this dashboard by interviewing Hourigan’s clients, researching dashboard best practices, and building personas around several market segments.
- Present the Most Essential Information with Minimal Effort Required
on the Part of the User
- Customizable Export of Dashboard (PDF Version)/Data
- Allow for Chart Range to be Customizable
- Hoverable Definitions of Industry Terminology
- Cross-Device Accessibility
- Repetitive Reporting
- Multiple Data Systems
- Unprioritized and Unorganized Data
- Largely Paper-Based Reporting
- Lack of System Connectivity
FIELDS OF KPIS
During our dashboard research in the construction field and looking at the products that already exist we have found the 5 most important KPIs in the industry. We used these KPIs as assumptions that needed to be tested during our interview.
The goal of this interview process is to gain empathy with our users, understand their challenges, and collect their desired KPIs. After talking to 12 potential users with different job responsibilities at Hourigan we sum up our findings in the table below.
After our discovery process, we decided to create three user personas. Each of these personas is a customer segment that we will need to focus on when we are thinking about how to make the dashboard usable for different users.
Through the empathy map, we learned that the interviewees were satisfied with the current PDF, desired improved communication between teams, and expressed concerns about potential unrealistic expectations for the dashboard.
USER FLOW CHART
We built this chart to illustrate the main process with all the details and side tasks to log in and view the dashboard for needed information. This chart helped us plan out and organize the important KPIs for each user segment. We were initially overwhelmed by the information gathered from the interviews, but the flowchart has helped us to refocus and prioritize the most important elements of the dashboard.
PERSONA AND KPI/MODULES
Based on the results of our interviews, we identified three main segments and developed a set of KPIs and modules to address the various categories of KPIs for each segment. The following is an overview of how we addressed each category for each persona
In accordance with our KPI recommendations, we have included low-fidelity wireframes for each category. These wireframes provide a visual representation of how selected KPIs and modules can be presented on a possible dashboard.